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The Well-Fed Writer: Back For Seconds - A Second Helping Or "How-To" For Any Writer Dreaming of Great Bucks and Exceptional Quality of Life

by Peter Bowerman

I'm a huge fan of Peter Bowerman even though I don't do much corporate or commercial writing. If I were just starting out, I'd memorize this, his second book on the subject. (And you don't have to buy the first because he's summarized it in this one.)

He faces the fact that, as freelancers, we have to sell ourselves without fear, but with real understanding of the reluctance many of us have to market ourselves. He even strongly suggests cold calling! But he makes it palatable, or as close to palatable as possible.

There's all sorts of reassurance, including the fact that you're dealing business-to-business, hence out of the telemarketing category we all hate. He points out that businesses expect and even welcome such marketing efforts, and he's right.

And if you simply can't bring yourself to cold call, he has a ton of other ideas about how you can get your name and your skills out there so people can buy from you.

He also addresses how to actually do commercial writing well, plus add all the details of actually setting up your freelance writing business and making it work well.

Although aimed at commercial writing, this book is a must have for anyone with any sort of writing business - hence a full five cups of coffee to Peter.

You can get the flavor of his writing from the article he did for me - Write For Food (& Good Money, Nice Vacations, Flexible Lifestyle, and More… and you can visit his info packed website - The Well Fed Writer.

Buy the Back for Seconds now!

 

   

 

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